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iMedia Agency Summit December 4-7, 2011
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ENGAGEIA Executive Participates in iMedia Agency Summit, Scottsdale, AZ.

Customer Centric Strategy Taken To A Whole New Level

It shouldn't be a mystery what clients want from their agency partners. Know their business + their marketing objectives + execute on their behalf. Does that equal job well done? If only it were that simple. Client needs are always complex, especially in the ever-changing digital media landscape. They need innovation, scale, engagement, and measureable ROI. They need deep digital platform expertise to inform strategy and budget allocation, etc. Join iMedia for a unique and unfiltered dialogue from brand marketers willing to share exactly what makes a successful digital agency partner and the big partnership "don'ts" to avoid. Day 1 will be a candid disclose like you've never heard before from CMOs and their marketing teams from Fortune 500 brands. Plus, in true iMedia fashion, you'll experience networking like never before. Fresh with deep client insight, Day 2 will deliver the brass tacks for agencies, publishers and service providers on exactly how to be the most valuable and relevant partner possible. You'll leave with:

  • First-hand insight straight from the CMOs investing heavily in digital on agency partnership success
  • New relationships and connections with the brands you want to know
  • Tactics and how-to's directly tied to delivering what clients want from you

Don't miss this important agency gathering! Request Invitation Now

Dave Friedman to Keynote Agency Summit

Dave Friedman

Dave Friedman, SVP and President, Marketing, Sears Holdings Corporation is responsible for the oversight and leadership of the Marketing business unit including customer and supplier loyalty programs, branding, market research, advertising and promotion, public relations and creative services. Friedman has over 25 years of experience assisting retail and consumer organizations in building brands through great customer experiences - digitally, online and in-store. David is charged with driving the growth and increased customer relevance of Sears, Kmart and their core brands along with providing heightened focus on the company's differentiating strengths and businesses. Join David this December where he will shed light on how agencies can be better partners with their clients, and where the role of publishers fit in.

 

 

Marketers You'll Hear From

Linda-Cronin

Linda Cronin
Coca-Cola North America
Director of Media & Interactive Integrated Communications

 

 

Beverly-Jackson

Beverly Jackson
The Recording Academy/The GRAMMY Awards
Director Marketing and Social Media

 

 

Nick-Sheth

Nick Sheth
Gap Inc. Direct
Global Business Development

 
ENGAGEIA is Finalist in iMedia Agency Awards for Social Media!
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ENGAGEIA is Finalist - Best in Social Media,  iMedia Agency Awards 2011

Dave Friedman

The iMedia Agency Awards is the premier industry awards show dedicated exclusively to recognizing the key role of agencies in advancing digital marketing. The inaugural iMedia Agency Awards will debut at the upcoming iMedia Agency Summit, December 4-7, and will highlight the most innovative agencies of the year, as well as those agencies leading the pack in strategic areas such as social media, video, mobile, and more. ENGAGEIA is happy to announce that we are in the finalists for the iMedia Agency Award for Best in Social Media!

The finalists have been chosen for the iMedia Agency Awards & Engageia is honored to have made the top 5 finalists in the "Best in Social Media" class! 

Your votes are appreciated - Click HERE to visit the iMedia Website to cast your vote!

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ENGAGEIA President Kent Speakman Participates in Digital Experience Day 2011 Panel, San Francisco, CA.
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Calgary, Alberta, September 21, 2011 - Kent Speakman, Engageia's President and Managing Partner, is participating in the panel on the future of smart television at Digital Experience Day 2011, Presented by MediaMind in San Francisco.

 The event is taking place at the San Francisco Museum of modern art and will feature speakers from around the globe including leading futurist Dr. Patrick Dixon, Dean Donaldson, MediaMinds Global Director of Media Innovation and McDonalds SR Creative Director Mark Carlson.

 The topics of the day at MediaMind Digital Experience Day 2011 will be social, desktop, mobile, multi-channel consumer mindsets, analytical tools creative innovations and technologies that will build bridges in the multi channel world of the future.

 "I am very excited about participating in this discussion with thought leaders in the space, from traditional TV to digital marketers and the variety of topics and challenges that the industry must overcome as we move into this new frontier." said Kent Speakman in regards to panelists John Durham, Matt Cooper, David Smith, Claudio Marcus and moderator Amit Rahav.

"I have always been excited to see the day when traditional TV became digital and offered advertisers the ability to target the viewer in a more relevant way. With Smart TV, a whole new world of brand engagement and community can be built around the programs and products we all love."

 Digital Experience Day is put on by MediaMind and will be holding events globally in San Francisco, London and Singapore. More information about the conference can be found by visiting the website.

About ENGAGEIA

 Engageia is an interactive, social media and technology agency who believes in thinking differently, challenging the status quo and delivering results through thought leadership and innovation. Kent Speakman, the President and Managing Partner, was recently honored on the iMedia List of the Top Ten Digital Marketers of 2011.

 Visit www.Engageia.com or follow @Engageia @KentSpeakman on twitter

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ENGAGEIA Leads Social Media & Entertainment Panel at TIFF with Adrian Grenier
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ENGAGEIA Leads Social Media & Entertainment panel at TIFF with Adrian Grenier

Teenage Paparazzo film screening and panel on Social Media and Film Distribution.

FOR IMMEDIATE RELEASE

September 1, 2011 - Calgary - Engageia, an innovative technology incubation, interactive and intelligence agency, is pleased to participate in the Teenage Paparazzo film screening and panel on Social Media and Entertainment, taking place Thursday September 8th, the opening night of Toronto International Film Festival. The film was produced by Adrian Grenier (star of Entourage) and Evan Ferrante (producer at Reckless Productions) and stars Grenier as he documents the true story of his relationship with a 13 year-old paparazzo, Austin Visschedyk.

Following the screening there will be a Q&A session and panel discussion on how social media and Apps are changing the way we watch and interact with our favorite shows and celebrities. Grenier, one of social media and a technology enthusiast along with Kent Speakman, Engageia President and Managing Partner, Trevor Doerksen, Mobovivo's founder and CEO, and Evan Ferrante, Reckless Production Producer, will discuss with other panel guests and the audience how technology is empowering independent film producers and fans in the App age.

"I am looking forward to this discussion with thought leaders in production and distribution arenas, who both embrace and foster building communities and engage in audience building strategies utilizing Social Media" said Kent Speakman in Regards to Grenier, Ferrante and Doerksen. "I have long been a strong advocate of independent producers having both the responsibility and gift of leveraging social media to build a following in Pre-Production, Production and then throughout the films lifecycle."

The Teenage Paparazzo Experience is also providing an occasion for students, the next generation of filmmakers, to participate in a film screening and Q&A on the film, Adrian's experiences as an actor and producer and future of the industry.

"We are very excited to be back in Toronto and able to share the Teenage Paparazzo Experience with film students and industry leaders" said Adrian Grenier. “We are really looking forward to having a great discussion on where the movie business is going with new technology and social media.”

About ENGAGEIA - Engageia is an interactive, social media and technology agency who believes in thinking differently, challenging the status quo and delivering results through thought leadership and innovation. Kent Speakman is the President and Managing Partner and recently was honored on the iMedia List of the Top Ten Digital Marketers of 2011.

Visit Engageia.com or follow @Engageia @KentSpeakman

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How to Transform Yourself into a Brand
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Kent Speakman writes a cover story for iMedia Connection "How to Transform Yourself into a Brand". 

Kent shares his opions on personal branding as well as insight from celebrities such as Adrian Greneir of Entourage, Musician Wendy Starland and Relationship Guru Keith Ferrazzi. There are many components involved in marketing yourself into a brand. They contain a variety of elements that will determine the success of how the market will adopt "you" You don't need to change yourself into a different person, but you can position or reposition yourself to influence the way you are perceived. Read the article - iMedia Connecton

 
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